Steve McKee is a branding expert, author, and visiting fellow at The Heritage Foundation exploring ideas and their influence. Learn more about him here.
View all authorsPoliticsCommentary
Campaign slogans tend to focus on a single issue, such as an underperforming economy, crime, national security, or the likability of the candidate. But this… Read More
PoliticsCommentary
Earlier this year, Joe Biden’s campaign manager said, “We are running a campaign like the fate of our democracy depends on it.” That’s a heady… Read More
