A Re-Engagement in the ‘War of Ideas?’

Joseph Postell /

It is no secret that public diplomacy, a vital component of America’s strategic victory in the Cold War, has received inadequate attention in recent years. But, of course, we are still engaged in a war of ideas. Thus, the need for a public diplomacy which explains and defends our principles to the world is as needed today as it was on July 4, 1776, when the founders submitted the facts contained in the Declaration “to a candid world” out of “a decent respect for the opinions of mankind.”

Newly confirmed Undersecretary of State for Public Diplomacy and Public Affairs, James Glassman, recently laid out his vision for the future of public diplomacy in America. There are many ideas to be applauded. But there are also some questions to be raised.

Kudos to Glassman for understanding the need to build public diplomacy around an intellectual mission. “Cultural exchanges” are fine and good, but if America’s public diplomacy amounts to sending the national Frisbee team to the Middle East, we are not engaging in the war of ideas, which is tantamount to losing the war of ideas. (more…)